Focused on delivering specialised service and understanding the importance of a strong brand foundation, Vogue Property sought my expert guidance as a start-up business. Their core philosophy centres on providing every client with a unique and individualised experience tailored to their needs. Vogue Property exudes a level of elegance and sophistication that defines the boutique agency experience. Emma's vision for her brand identity centres on keywords like modern, elegant, luxury, and slimline, accented by soft, muted colours. This vision is masterfully reflected in the 'VP' icon. I've subtly integrated the letter 'P' within the 'O' by delicately cutting out sections, creating a visually engaging design that reveals itself upon closer inspection.